Affiliate Marketing:My Favorite Money-Maker

What could be more exciting than making money without even using a Website of your own, without all the concerns associated to a “product’s” creation, packaging and order fulfillment, without any customer-service headaches… Sounds too good to be true?  You have to sweat a bit though.  Money comes because you’re doing the Marketing “thing”.  You are an Affiliate Marketer and get paid every time you generate a “result” -it can be a sale, an optin, filling a form etc- sending traffic to an OFFER which can be anything related to products (physical or digital) or services.  BBWSMXQBBP4R

Of course having a website would give you a series of advantages.  But that’s not a prerequisite to start with.  You are an Affiliate, which means somebody else’s “salesperson”.  Your job ends whenever a lead -a targeted visitor-  through your Affiliate Link  hits the Vendor’s OFFER-PAGE and takes the desirable action, the one you should be paid for.  Your Affiliate-Code is embedded in your affiliate link -we’ll discuss about ways to cloak it so you eliminate losses caused by malicious users-  and is your special ID which triggers the Agreement between you and the vendor, or the Affiliate Network you are a member of and the particular Vendor whose OFFER is being promoted by the Network.

To get yourself initiated into the Affiliate Marketing world, you’ll need the basic info about the types of Affiliate Networks, and of course you’ll have to setup your TRAFFIC GENERATION Strategy.

A great way to make your first steps would be to work with digital products – downloadable ebooks or software- through Clickbank.  You’ll have to pick a niche and we suggest to build a WordPress Blog following the fast and easy steps we’ll be giving you in a VIDEO Series about Affiliate Marketing.  You can then start adding quality content to your BLOG, and have a specialized plugin deliver  Clickbank Ads  with your Clickbank Affiliate ID in them.

Of course there are ways to hand-pick the info-products you would like to promote, but we will present them in more detail on another post.  To get started,  a WordPress Blog will be more than enough, and a set of  powerful  plugins will make your life easier.

Internet Marketing Is About Generating Momentum…

If  I say that Internet Marketing is my passion, it wouldn’t be true.   Utilizing the unlimited technical possibilities and tools Web offers, to produce measurable results to me is the Water and the Oxygen that preserve Life.

It may sound like an exaggeration, but in fact I believe I’m saying much less that it’s worth to be said.

On this Blog, I’m going to take you with me to my Internet Marketing Activities, introducing all my systems and methodologies for setting up sites that promote Info-Products,  E-Stores that sell physical products, Sites that facilitate people offering certain services  (directories etc),  Content Sites and Membership Sites.

I will present my thinking pattern from the very first moment I have an idea about a “product” to the moment I set up my mindmapping for the Project’s Development Strategy, and finally step by step towards the Plan’s Execution.

Together, we will examine, analyze and implement the basic principles that lie behind TRAFFIC GENERATION,  taking the visitor-centered approach and understanding why investing on client’s experience improvement should be our priority.

What I’ve learned the hard way – having lost tonns of precious time, and thousands of euros in info-products,  magic software, and PPC Advertising – is that once you decide to take action, the next most important thing is Generating  Momentum in :

  1. Click Through Rate and incoming traffic
  2. Conversion Rate and sales
  3. List Building
  4. Link Building
  5. Content Creation and Content Distribution
  6. Media Buying
  7. Upselling,  Cross-selling
  8. Networking,  Affiliates and JV Partners

…you are the King/ Queen of the world.  Simple as that.

Momentum shows that your Online Business has a pulse.

My biggest mistakes have been INconsistency and INcontinuity.   Once you know that your Online Business has a Momentum, you’ve made your first DOLLAR,  now you know what works, so keep doing more of it.  Scale it up.  Keep split-testing, optimizing, and ramping up.   Internet Marketing is NOT about guessing, it’s about MEASURING.  Let your visitors show you the way.  Split-Test your Sales Pages, your Ads, your Banners, your Sales Process,  your ThankYou Page, your Upsells Offers,  your Prices,  your Partners,  your Traffic Sources,  your Articles,  your Press Releases.  Split-test Everything About your marketing.  Let your clients tell you what they want and how they want it.

Once on my PPC Campaign  for my E-Store that is selling Wigs to Chemotherapy Patients, I used an AD saying  “…with a nice Wig, you’ll feel beautiful and you’ll win cancer faster…”  <—–  BULLSHIT

Visitors punished me with a nearly dead 1.4% Click Trough Rate, and a non-existing Conversion Rate.

When my AD was saying :  “…need a chemo wig?  nobody will notice you wear one.  two wigs 25% off limited offer…”  visitors rewarded me with a 20% CTR and a 2%  Conversion Rate,  which I’m still working on.

No appeal to client’s psychology and priorities = No sales   Law of Market.  Law of Nature.